Woolworths explains why they’re not selling Australia Day merchandise this year

Woolworths has confirmed they won’t be selling Australia Day-specific merchandise this year.

Caller Errol first alerted 3AW Drive to the decision, which covers both Woolworths supermarkets and BIG W stores.

“There has been a gradual decline in demand for Australia Day merchandise from our stores over recent years,” the statement sent to 3AW read.

“At the same time there’s been broader discussion about 26 January and what it means to different parts of the community.”

CLICK play to hear Heidi Murphy read the full statement on 3AW

Click PLAY to hear caller Errol’s initial report on Woolworths’ decision not to sell Australian Day merch in 2024