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What’s behind the ‘confusing’ Westpac double-page spread in The Australian

Tom Elliott
Article image for What’s behind the ‘confusing’ Westpac double-page spread in The Australian

Westpac have unveiled a spreadsheet of changes across four pages in The Australian newspaper,

Adjunct professor at Swinburne University, Steve Worthington, says it’s a bizarre situation and “all very confusing”.

“Extremely complex, it’s a huge vast amount of money they’re spending on those full spread pages … it will be hard for consumers to make any sense of it,” he told Neil Mitchell.

Press PLAY to hear what’s behind the confusing Westpac double-spread 

Image: Westpac store – iStock.

 

Tom Elliott
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