What Peter Ford finds ‘interesting’ about Meghan Markle’s business rebrand

Entertainment reporter Peter Ford has spoken on Meghan Markle’s new business rebrand for her lifestyle range, which coincides with her new TV show on Netflix.
Ford said the Duchess of Sussex “ran into a problem” with the name of her brand ‘American Riviera Orchard’ , which has now been renamed ‘As Ever’.
“She had legal issues so she had to change the name,” Ford said on 3AW Breakfast.
Press PLAY to hear what he finds ‘interesting’ about the business rebrand
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