Cotton demand thread-ened by pandemic.

Global cotton demand is down by an estimated 13 percent year on year, and analysts are warning it will take more than 12 months to recover.

An outlook for the next decade has been published highlighting Australia has potential to increase its export market share by two percent – taking exports over 5 million bales.

Rural reporter Eddie Summerfield caught up with RaboBank Analyst Charlie Clack to hear more about it.